Apple CEO Tenuos: You can tell how outstanding the display is just by touching it yourself.
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Ai Focus
Apple officially launched its first touch-operated MacBook Pro during the “Pro and Tell” experience event held in Los Angeles, with the starting price for the domestic market being 22,999 yuan. Tim Cook, John Ternus, and Greg Joswiak each made statements regarding the new device’s touch functionality, display screen, and performance.
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On October 29th, at 10 a.m. Pacific Time (1 a.m. Beijing Time on October 29th), during the "_Pro and Tell" experience event held in Los Angeles, Apple officially launched its first touchscreen-enabled _MacBook Pro (with a _PROLED XDR display). The starting price for the domestic version is 22,999 yuan.

Tim Cook, former CEO of Apple Inc. and current Executive Chairman, posted on Weibo, stating:

We have brought touch control to Mac! From the brand-new iPad and mini, to the 14-inch MacBook Pro and iMac, and then to the MacBook Pro equipped with a PROLED XDR display screen that supports touch control, creators now have brand-new tools to fully unleash their talents and reach new heights of creativity. We brought Touch to the Mac! From the all-new iPad mini to the 14- inch MacBook Pro and iMac ... and now MacBook Pro with PROLED XDR Display and Touch creators have new tools to do their best work yet.

Apple's current CEO, John Ternus ( John Ternus ), posted on Weibo, stating:

The brand new MacBook Pro really takes our breath away! You can tell just by touching it yourself how outstanding it is. We ’ re glowing with excitement over the new MacBook Pro . You ’ ve gotta touch it to believe it.

Greg Joswiak, Senior Vice President of Global Marketing at Apple, posted a tweet on the X platform. The translation from IT's home is as follows:

Grandly launching the MacBook equipped with a PROLED XDR display! This world-class professional laptop features industry-leading dual OLED displays, an intuitive touch experience, groundbreaking M5 Pro and M5 Max performance, as well as a battery life of up to 24 hours. All these are incorporated into a thinner and lighter design!

Apple Special Event Section: Launch of the First Touchscreen Mac

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