Visa The latest survey indicates that the main challenges in promoting stablecoins for cross-border payments lie more in user trust and product assurance, rather than merely technical feasibility. If protective measures similar to those of bank accounts could be implemented, user acceptance would significantly increase.
American users' willingness is on the rise.
Visa states in the report " Money Travels 2026" that assuming stablecoins have bank-level anti-fraud protection and deposit insurance, the willingness of American respondents to use them for international transfers would increase from 36% to 56%.
However, Visa also emphasizes that this setting does not mean that the relevant protections already exist or are about to be introduced. Current stablecoins are typically pegged to assets such as the US dollar, with the goal of reducing price volatility, but they do not enjoy the same deposit insurance as FDIC.
Insufficient awareness remains a barrier.
The survey shows that 56% of American respondents have never heard of stablecoins. Even those with some knowledge mistakenly assume that stablecoins will experience significant fluctuations like Bitcoin.
The service provider also affects acceptance. If stablecoins are provided by existing financial institutions, the interest in using them among respondents in the United States rises to 45%. Approximately 60% of the respondents stated that they would trust traditional banks or global payment networks to provide digital currency services.
- The proportion of people who trust traditional banks is 61%.
- 60% of people trust the global payment network.
- 36% of American respondents have encountered cross-border payment scams
Larger growth in the Latin American market
Similar trends have also emerged in markets outside of the United States. In Latin America, if similar protections were in place, the willingness of respondents to use stablecoins for cross-border transfers would increase from 34% to 74%.
This survey was conducted by Morning Consult from February 24 to March 2, covering 45,445 respondents from 20 markets, including 2,192 adult Americans. Additionally, 44% of American respondents expressed concern about AI deeply forging identities to impersonate relatives and friends in order to commit fraud.
Visa Continues to expand stablecoin settlement
Visa has been continuously building a stablecoin payment network in recent years. The company stated that the annualized scale of its stablecoin settlements has exceeded $20 billion, which is higher than the approximately $3.5 billion level during the launch of Solana on-chain USDC settlements in December last year.
In August this year, Visa Direct further enhanced its stablecoin payment capabilities through Zerohash. BlackRock stated this month that the total market value of stablecoins has exceeded $300 billion, with the adjusted trading volume last year surpassing $11 trillion, and it is expected that AI agents may drive the next round of adoption.
