Meta The AI intelligent application launched this week is becoming a new observation sample in the consumer-grade AI market. Data provided by market intelligence agency Sensor Tower shows that this application is currently only available in the United States, and its iOS downloads have exceeded 83,000 times, rising to second place on the US App Store overall chart.
Although its ranking has risen rapidly, based on the initial launch data, Muse's starting speed is still lower than that of several key products released by Meta in recent years. TechCrunch cites data showing that Threads achieved over 4.3 million downloads on its first day in the United States, and Meta AI also had 108,000 downloads on its first day. In comparison, Muse has a slower growth pace.
iOS's ranking has risen, while Android is still far behind.
Muse's ranking on the iOS platform in the United States continues to rise. The app was still ranked fourth in the App Store category in the US on Wednesday, but as of the latest statistics, it has climbed to second place.
However, Android performs significantly weaker than iOS. Muse currently ranks only 338th in the Productivity category of Google Play, and the relevant download data has not yet been disclosed.
Muse can still be used through the web interface and WhatsApp, but the usage of these channels has not been included in the aforementioned download statistics. Therefore, the existing data mainly reflects the early acceptance rate among users in the United States using iPhone.
There is still a gap between the Meta old products and the ChatGPT.
From a horizontal comparison perspective, Muse has not yet reached the initial diffusion speed of similar leading products when they were first launched. When ChatGPT was initially launched and targeted only the American market, it exceeded 500,000 installations in less than a week. Based on an average estimate, its daily average new installations were about 83,300. Muse took a longer time to reach this level.
However, this does not mean that the launch of Muse was a failure. The article suggests that it is more likely a case of slow growth rather than insufficient demand. As the rankings on the list continue to rise, the changes in downloads in the coming days are still worth watching.
Meta Betting on the Consumer-Level Agent Track
Muse is regarded as an important product layout of Meta in the field of AI. The judgment of Meta is that agents that can complete tasks for users will become the main direction of consumer-grade AI in the next stage, therefore the company is trying to occupy this market as soon as possible.
Currently, the competition among chatbots for general users is intensifying. In addition to Meta, companies such as Google and Anthropic are also advancing similar products. The article mentions that one of the more direct competitors at present is Instinct. This is a AI chatbot product that interacts through text messages, and its recent valuation has reached 2.5 billion US dollars.
Instinct has recently launched several new features in a row, including providing users with exclusive email addresses, integrating with Stripe and 1Password, as well as adding location sharing capabilities, enabling the agent to handle more information and tasks that rely on real-time location.
Privacy controversies or impacts on early dissemination
The article also mentions that the release timing of Muse may have affected its initial performance. This product requires users to provide more personal information to Meta, and just a few days before its launch, Meta reached a multi-state settlement agreement worth $18 billion in a lawsuit that caused harm to consumers on social media.
For a long time, Meta has also faced regulatory penalties and legal disputes on multiple occasions due to data privacy issues. This background may make some users more cautious when trying out the new generation of AI intelligent product.
