According to CoinMeta, Dongfang Zhenxuan announced its financial results for the fiscal year 2026 on August 21st. The total revenue amounted to 5.7 billion yuan, a year-on-year increase of 29.8%, and the operating profit reached 660 million yuan, representing a growth of 703.7% compared to the same period last year, resulting in a turnaround from loss to profit. For the fiscal year 2027, Dongfang Zhenxuan plans to intensify efforts in various areas such as self-operated products and online and offline channels, as well as continue to expand its anchor team. The development model for self-operated products will be comprehensively upgraded to build a complete matrix of self-operated products. The company regards globalization as a core strategy for the medium to long term and will implement a two-way product layout both domestically and internationally in phases. In addition, the vending machine project has been deployed in over 100 regions across the country and is already in operation in 26 cities, mainly concentrated in New Oriental campuses. For the fiscal year 2027, the company will deploy AI tools in all service scenarios to improve efficiency and rely on large models to drive sales conversion and restructure existing processes.